2Steps2Style

Dreaming of becoming an entrepreneur and running your own online fashion boutique? Becoming an entrepreneur is a big dream for many of us. What could be better than being your own boss and getting to run a business you’re passionate about? If you’re a dedicated follower of fashion and have retail savvy, an online clothing boutique could be the perfect job for you.  Luckily, the internet makes it possible to run a boutique as a side business while you’re getting started, but gives you the opportunity to grow it into a full time occupation. Nowadays people are turning more and more to online shopping , Read on for our guide on how to start an online boutique and you’ll be up and running in no time! Target Market and Branding Defining your target marking and establishing a coherent brand identity is the most important step to starting any kind of fashion business. Boutiques often fail because they are trying to cater to a market that’s too broad, so be as specific as p...

Do you have an old pair of jeans sitting unused in a storage box somewhere? Perhaps you’re the type who can’t resist store sales and now have loads of old jeans piling up in your closet? Well, it’s time to start digging them out! With the latest trends being all about distressed and deconstructed looks, even your destroyed jeans can become hip again. Jeans are typically made of durable and versatile denim fabric. Style trends may change through the years, but denim itself never really goes out fashion. Because of denim’s timeless quality, sometimes all you have to do is make a few updates to a pair of worn jeans to give it a trendy, brand-new look. From simple cuts to fancy embellishments, here are 12 cool and crafty ways to transform your old jeans into fashion statements. 1. Slash and cut for a ripped look. Distressed denim is oh-so-popular right now. Celebrities, models, and fashion icons have been spotted wearing slashed, ripped, and deconstructed outfits both on the ...

E-commerce has become a giant global phenomenon in recent years because more and more consumers are turning to online shopping as an alternative to brick-and-mortar stores. People are buying all sorts of products online, from bags to books to clothing—even food. Why has online shopping become so popular? Let’s break down some of the benefits and advantages this new experience offers to us as the consumers: Greater Convenience ​ Online shopping allows consumers to say goodbye to queues and long waiting times! Convenience is the key benefit that drives consumers to choose Web-based shops over physical stores. Online shopping gives you the freedom to shop anytime you want without having to get dressed and go outside. Then you won’t have to deal with pollution and crowds, or perhaps even getting stuck in traffic. You can buy that designer bag you’ve been wanting for so long while in bed at 3 AM and nobody would question you. Online shopping saves you time and money. Best o...

Are you going for a vacation this long weekend? When picking your travel outfits, make sure that you do not carry too much luggage with you which can become too heavy to pick up all the time.  You need to focus more on taking photographs and making memories rather than feeling uncomfortable while carrying your heavy suitcases. The extra charges that airlines have started to charge for extra weight on carry-on luggage can cost a small fortune as well. Backpackers tell stories in which they have travelled around the world with nothing but a personal item sized bag. This can easily fit below a person’s seat on an airplane. This means everything including your travel outfits that you carry on the plane must fit into a simple bag. For this purpose, it is essential that your bag is pretty roomy and easy to carry around. After you have found the perfect bag, we are here to tell you what items are an absolute must to allow you to pack your whole vacation in one personal bag. ...

Fall is just around the corner, and winter is right at its heels. Is your wardrobe ready for the turning of the seasons? Now that the first half of the year’s biggest runway shows are over and the top names in fashion have presented their fall and winter collections to the world, we have some new fashion trends to watch out for! When you’re shopping for your next-season outfits, especially going into the colder months of the year, do you often just turn to the practical and forego style? Or do you instantly gravitate towards the stylish and simply make it up as you go when the practical needs come? We all know how challenging it can be sometimes to strike a balance between fashion and practicality. Sometimes we look at those runway models and think, “Can I even wear that?” Well, worry no more! This season’s fashions are all about balance, with today’s new fashion trends showcasing accents, embellishments and colors blending perfectly with tried-and-tested, timeless styles. Wit...

The 80’s was an era all about less being more. No one questioned you if you walked out of your house with bright, yellow pants and a green tee on like they would now. Back then, the more you stood out of the crowd the better and that meant colours. Bright, extreme colours. The 1980s fashion trends were all about blue mascara, yellow eyeshadow, shoulder pads and parachute pants. A lot of the clothes were unisex and worn by all genders which meant that the fashion industries standards were very blurred. People could express themselves through clothes, fashion, and their extremely big hair! The real question is, how 80’s are you? Whether you’re all about the fingerless gloves, netted tights or even a rainbow striped shirt – you might not be just 80’s enough for the actual 80’s. Pop artists like Madonna, Prince and Michael Jackson helped to shape the fashion industry of the times. This is mostly likely because music and 1980s fashion trends go hand in hand. The most influ...

As it’s now fall, we’ve got to start thinking about not only the beautiful outfits we are going to wear, but how we’re going to start wrapping up a little bit more. The best outfit choices are always in the summer when the sun is out and you don’t have to wear big coats and scarves (although, that’s probably my favourite thing to wear when it’s cold.) However, the best thing about being between the really cold months and the hot ones is that you can mix and match the things you wear in both seasons and create lots of lovely outfits and looks. Short skirts are so popular in the summer, but long skirts are more popular during winter which means when fall comes, women wear skirts in all different types of ways. It’s pretty hard to get to grips with what goes (in terms of outfits) and what doesn’t. Sometimes it’s extremely helpful to just see what other people are wearing and either copy or tweak their outfits so you can wear it yourself. There’s nothing wrong with using other p...